Welcome to Jiangsu Red Sun Textile Co., Ltd!
Tel: +86-15252472413 | E-mail: Jenny@redsuntextile.com
NEWS
Mattress Protective Fabric Special Series - (3) Target Market and Applicable Population of Air Layer Fabric
Release time:
2024-12-19 14:22
Source:
The target market and target audience for air layer fabric in bedding sets include:
Health-conscious consumers: Air layer fabric provides superior breathability and moisture-wicking properties, helping to maintain dry and fresh bedding while reducing bacteria growth. It appeals to individuals seeking a healthy sleep environment.
Individuals with sensitive skin: The soft and comfortable nature of air layer fabric makes it skin-friendly and less likely to cause allergies or irritations. It is suitable for those with high standards for bedding quality and sensitive skin.
Comfort-seeking sleepers: With excellent breathability, air layer fabric can keep bedding dry and fresh, enhancing sleep quality. Therefore, it is ideal for individuals who prioritize a comfortable sleep experience.
Environmentally conscious consumers: Air layer fabric is often made from eco-friendly materials, aligning with sustainable and environmentally friendly principles. It attracts consumers who value sustainability and eco-friendliness.
In summary, the target market for air layer fabric in bedding sets consists of consumers who prioritize health, comfort, and sustainability. The target audience includes individuals of all ages and varied lifestyles.
